BenGems @ the Pop Up The Eye of Jewelry

Benjamin Mizrahi is a stone lover and has been forever. After spending a few years at De Grisogono as the head of the stone department, he decided to launch his own company he named BenGems. Being an important stone dealer in the Geneva area, he developed a reputation in working with the big names of the industry.
A stone selection and jewelry designed pieces of BenGems are exclusively sold in Geneva at The Eye of Jewelry Pop-Up store located at the Grand Hotel Kempinski.

Author By Eleonor picciotto

The Eye of Jewelry Pop Up Store in Geneva located at the Grand Kempinski Hotel, Quai du Montblanc 19. Open Tuesday through Friday from 3 p.m. to 7 p.m. Saturday from 2.30 p.m. to 6.30 p.m. and on appointment. 

Bengems stones

Specially selected gemstones

Benjamin Mizrahi’s gemstones are individually selected from the most superior quality available.
Whether he is targeting professionals in his capacity as a trader or private individuals as a jewellery consultant and creator, Benjamin explains the pedigree of stones with incredible conviction, speaking of each one with adoration, and confidently describing its full potential.
For Benjamin, stones are treasures that must be looked after. His for the duration of their stay in his Ali Baba’s cave, he lovingly prepares their future, carefully making sure that they are set off to their best advantage in the manner that best displays their intrinsic worth.

Exceptionnal stones

Alongside his love for diamonds, Benjamin Mizrahi admits to having a particular fondness for coloured stones that he tracks down at the world’s finest sources. He offers a vast choice of both unique pieces and small lots to his clientele, ranging from well-known jewellers to anyone dreaming of a personalised jewellery creation.
At BenGems, stones are meant to be in the centre of a creation. No matter what their weight in terms of carats and their size, they have a special colour and purity that irresistibly draws the eye. They alone can provide a jewel with incomparable sparkle. Benjamin chooses those endowed with qualities and originality that earn them the right to take centre-stage. In his highly diversified selection, there are only rare stones. However small they are, they have what it takes to make wondrous creations.
The choice of stones is made following the experienced advice of Benjamin, a graduate of HRD (Hoge Raad Voor Diamant) in Antwerp – Certified Diamond Grader, Gemmologist, Rough Diamonds. He created BenGems after some ten years spent working for top Geneva jewellers and subsequently at the helm of a Swiss sales office specialising in coloured stones.

Carefully selected pieces from BenGems collections are available at The Eye of Jewelry Pop Up Store in Geneva located at the Grand Kempinski Hotel, Quai du Montblanc 19. Open Tuesday through Friday from 3 p.m. to 7 p.m. Saturday from 2.30 p.m. to 6.30 p.m. and on appointment. 

BenGems Ring mounted on rose gold set with cabochon turquoise and 90 diamonds
BenGems – Ring mounted on rose gold set with cabochon turquoise and 90 diamonds
BenGems Earrings mounted on white gold set with 46 white diamonds
BenGems – Earrings mounted on white gold set with 46 white diamonds
BenGems Ring mounted on white gold set with 90 white diamonds and spinel
BenGems – Ring mounted on white gold set with 90 white diamonds and spinel
BenGems Earrings mounted on white gold set with two white diamonds and two pear tourmalines
BenGems – Earrings mounted on white gold set with two white diamonds and two pear tourmalines

Des gemmes tirées sur le volet

Les pierres précieuses que propose Benjamin Mizrahi sont sélectionnées une à une parmi celles qui présentent des qualités supérieures.
Qu’il s’adresse aux professionnels en tant que négociant ou aux particuliers en tant que conseil et créateur en joaillerie, Benjamin défend le pedigree des pierres avec une étonnante conviction. Il parle de chacune avec adoration, transmettant en confidence tout ce qu’elle contient en puissance.
Pour Benjamin, les pierres sont des trésors à préserver. Siennes le temps de leur passage en sa caverne d’Ali Baba, il se préoccupe amoureusement de leur destinée, soucieux de les savoir mises en valeur avec la plus grande acuité.

Pierres d’exception

S’il aime les diamants, Benjamin Mizrahi voue un attachement particulier aux pierres de couleur qu’il déniche aux meilleures sources de la planète. Vaste est le choix de pièces uniques ou de petits lots qu’il propose à sa clientèle, du joaillier de renom à toute personne qui rêve d’un bijou personnalisé.
Chez BenGems, les pierres ont vocation à être au centre d’une création. Quels que soient leur poids en carats et leur taille, elles ont une couleur et une pureté propres à attirer l’œil de manière irrésistible. A elles seules, elles peuvent donner à un bijou un éclat incomparable. Benjamin choisit celles qui méritent le devant de la scène tant pour leurs qualités que pour leur originalité. Dans sa sélection extrêmement diversifiée, il n’y a que des pierres rares. Même petites, elles ont de quoi faire merveille.
Le choix des pierres est guidé par les conseils avisés de Benjamin, diplômé du HRD (Hoge Raad Voor Diamant) d’Anvers – Certified Diamond Grader, Gemmologist, Rough Diamonds. Il a créé BenGems après une dizaine d’années passées au service de grands joailliers genevois puis à la tête d’un bureau de ventes suisse spécialisé dans les pierres de couleur.

Une sélection de pièces des différentes collections de BenGems est disponible au Pop Up The Eye of Jewelry à Genève – situé à l’hôtel Kempinski, Quai du Montblanc 19. Ouvert du Mardi au Vendredi de 15h à 19h et le Samedi de 14h30 à 18h30 ou sur rendez-vous.

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