Why you’re going to adore the Atelier Swarovski collection by Penelope Cruz

The Eye of Jewelry Penelope Cruz Atelier Swarovski

The actress, who’d already designed a first collection hand-in-hand with Atelier Swarovski, expresses her creativity once again with a series of vintage-inspired eco-friendly pieces.

Author By Marie-Caroline Selmer

The new fine jewelry line, imagined by Penelope Cruz for Atelier Swarovski and unveiled at the start of this year, honors colored stones which, what’s more, are responsibly sourced. A cascade of pear-cut rubies set with diamonds, a sapphire solitaire and topaz earrings, the silhouettes mesmerize with their vintage inspiration, marked by classical Hollywood-style influences. A choice which fills the pieces with femininity and elegance, a nod to the actress herself.

Above and beyond their charm, these creations have another jewel to their crown as they are set with Swarovski-created lab-grown stones. A choice which is totally in line with evermore responsible luxury, as Penelope Cruz explains: “I’m delighted to launch my new fine jewelry pieces with Atelier Swarovski. I’m really committed to making a positive impact on the planet, so I’m proud to design beautiful jewelry which is also created with great awareness”. An approach which we also discover in the origin of the gold used for the collections, directly sourced from a Fairtrade-labeled Peruvian cooperative. A host of reasons which make the collection even more desirable than what it already is.

AS by Penelope Cruz Boucles d'oreilles serties de rubis et diamants de laboratoire et
AS by Penelope Cruz – Earrings set with lab-grown rubies & diamonds
AS By Penelope Cruz - Collier serti de rubis et diamants de laboratoire
AS By Penelope Cruz – Necklace set with lab-grown rubies
AS By Penelope Cruz - Bague sertie d'un saphir bleu et des diamants de laboratoire
AS By Penelope Cruz – Ring set with lab-grown blue sapphire and diamonds
As By Penelope Cruz - Boucles d'oreilles serties de topazes et diamants de laboratoire
As By Penelope Cruz – Earrings set with lab-grown topaz and diamonds
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