In 1947, De Beers completely changed the diamond world. Their slogan ‘A diamond is forever,’ was and is still revolutionary and relevant.
Throughout the seasons, you will find jewelry content divided in different formats including articles, photoshoots, trends, top 10 selections, brands, collections, and news or events coverage. Our articles include thorough investigations about innovations in the world of jewelry including primary sourcing, stone mining, jewelry craftsmanship, brand evolution or innovation and sometimes some society related topic. Every trimester, The Eye of Jewelry picks a location to do a photoshoot about jewelry related products including pieces we sell on our marketplace or jewelry pieces we talk about in our articles.
In addition to this section, we will share with you through our various social media platforms the result of these glamorous shoots including the behind the scenes. When it comes to jewelry trends some of them never go out of style but others evolves at the same pace that the fashion sphere says so. Seasonality has a big impact on bejewelled adornments sometimes transforming a single dazzling accessory into a true jewelry statement. Reading The Eye of Jewelry becomes a necessity if you want to keep up on trends. To help our readers in doing so, we regularly combine TOP 10 selections of jewelry pieces we have spotted. We are then gathering them by style, trends or seasonal must-haves. Considering how saturated the jewelry market has become, clients are having a hard time figuring out what should they buy and whom should they trust when they want to acquire a new piece of jewelry.
Questions arise… “Should I buy this brand? Where can I find a specific designer? How do I know that this brand is legitimate? Where is it coming from? Who is the designer? Is it own by a group? Where is the jewelry made? Will this piece go out of style? Or will I get bored with it shortly? What is their chain of custody? How do I know their diamonds are conflict-free? Can their pieces be considered ethical? Is the price justified? Is it an original design?
The number of questions related to the world of jewelry, as a whole is endless. When presenting jewelry collections or introducing brands, the mission of The Eye of Jewelry is to give our readers a maximum of answers.
De Beers diamonds have been a prized possession for many years. Ever since the brand was launched, diamonds have been their sole focus. Their mission is to provide each and everyone with the most beautiful and brilliant stone they can…
So, you’re going to have to do without lunch with your mother-in-law and that actually brings a smile to your face? All the more reason for treating yourself… this year, let’s slick up the indoor egg hunt with glamorissimo jewelry….
Once a monopoly in the diamond market, De Beers is a major player in all parts of the diamond world. Hailing from South Africa and London, this corporation is more just than just a brand as it has become a…
Pamela Hastry revisits one of jewelry’s favorite themes – the language of flowers – with a collection of pastoral pieces to blend together as you desire. Delectably cool.
The Italian jeweler signs a collection of subtly-elegant, low-key jewelry, inspired by the equestrian world.
Are you starting to get bored? Considering that you’ve probably saved a little bit of money from not eating or going out with your girlfriends this month, you may be able to treat yourself and finally get that dream jewel…
The first thing to stop the coronavirus from spreading is to wash your hands very often. The only problem is that combining soap in addition to the use of hydroalcoholic gel, your hands become dry and rough. Here are a…
A new season, a new wearing style… Forget stacking, the must-of-musts right now is the sculptural hand ring.
Fancy some easy-to-wear-everyday up-to-the-minute jewelry? Then you’re in the right place!
The July Couture Week just ended in Paris where all of the High Jewelry brands presented their new dazzling beauties. Yet, a few brands such as De Grisogono, Messika and Chopard took the advantage of the Cannes festival to unveil…
Check our top jewelry designs to buy
1,042 € exc. tax
- Rivka Nahmias
480 € – 4,900 € exc. tax
- Nana Fink
3,622 € – 4,643 € exc. tax
- LAURA SAYAN