Stay updated on the latest coverage about the brand.
New year, new me ? Generally easier to list than to keep, resolutions represent, for many, the turning point of a new year. Whether it’s to take up sports again or even to start our own business, we all need…
More than ever, Paris kept its position as the capital of fashion… and jewellery. The great names of the Place Vendôme once again demonstrated their talent with breathtaking collections of creativity and know-how. Here is a first overview of our…
For our greatest pleasure, the medal is back ! Alone or stacked, we now wear this jewel in all sizes and at all lengths to sublimate our neckline. Whether they are symbolic or simply aesthetic, the medal has become the…
For his second proposal to Jlo, Ben Affleck opted for a green diamond. This announcement generated a spike in searches, and revived the general public’s curiosity about colored diamonds.
Last night, in Los Angeles, took place the 94th Academy Awards. The opportunity to attend a parade of stars, but also exceptional jewelry. Here is a review of the most beautiful looks.
Presented in Paris during Fashion Week, the new high jewelry collections gave us an eyeful. Rain of carats, loads of emeralds back in force, it’s time for boldness among the great names of the Place Vendôme, determined to take the…
If you happen to be an April baby, lucky you ! Diamond is your stone.
In 1947, De Beers completely changed the diamond world. Their slogan ‘A diamond is forever,’ was and is still revolutionary and relevant.
De Beers diamonds have been a prized possession for many years. Ever since the brand was launched, diamonds have been their sole focus. Their mission is to provide each and everyone with the most beautiful and brilliant stone they can…
From the start, De Beers has operated as a monopoly. Gaining control of supply early on and then with pricing, De Beers was able to maintain this monopoly for some time. At the turn of the 21st century, this monopoly…
Having studied diamonds from the ground up for many years, it just makes sense that De Beers would create jewelry that perfectly highlights their diamonds. Through their collections of jewelry, we see an appreciation and vast understanding of how to…
De Beers diamonds can be found in many places around the world. Whether you walk into one of De Beers’ 30 retail locations or purchase from a partner who sells Forevermark, De Beers diamonds are easily located for purchase!
