Throughout the seasons, you will find jewelry content divided in different formats including articles, photoshoots, trends, top 10 selections, brands, collections, and news or events coverage. Our articles include thorough investigations about innovations in the world of jewelry including primary sourcing, stone mining, jewelry craftsmanship, brand evolution or innovation and sometimes some society related topic. Every trimester, The Eye of Jewelry picks a location to do a photoshoot about jewelry related products including pieces we sell on our marketplace or jewelry pieces we talk about in our articles.
In addition to this section, we will share with you through our various social media platforms the result of these glamorous shoots including the behind the scenes. When it comes to jewelry trends some of them never go out of style but others evolves at the same pace that the fashion sphere says so. Seasonality has a big impact on bejewelled adornments sometimes transforming a single dazzling accessory into a true jewelry statement. Reading The Eye of Jewelry becomes a necessity if you want to keep up on trends. To help our readers in doing so, we regularly combine TOP 10 selections of jewelry pieces we have spotted. We are then gathering them by style, trends or seasonal must-haves. Considering how saturated the jewelry market has become, clients are having a hard time figuring out what should they buy and whom should they trust when they want to acquire a new piece of jewelry.
Questions arise… “Should I buy this brand? Where can I find a specific designer? How do I know that this brand is legitimate? Where is it coming from? Who is the designer? Is it own by a group? Where is the jewelry made? Will this piece go out of style? Or will I get bored with it shortly? What is their chain of custody? How do I know their diamonds are conflict-free? Can their pieces be considered ethical? Is the price justified? Is it an original design?
The number of questions related to the world of jewelry, as a whole is endless. When presenting jewelry collections or introducing brands, the mission of The Eye of Jewelry is to give our readers a maximum of answers.